Have you, as a leader of your company, invested the time to click-through your digital recruiting experience? I mean really went completely through your recruiting process. Based on 70+ applications I submitted in 2016 with my own personal research, very few have tested their process with a smartphone. The process was frustrating to me. I can’t imagine that type of experience was their intent.
If your company is hiring millennials, I’m curious how they might feel about your recruiting process. My research resulted in 92% of the applications not working with a smartphone, as well as not being able to complete the required assessments in several of the applications.
Pew Research Center reported in 2015 that smartphone ownership with adults 19-49 was 80% and growing. I can’t be the only one using a smartphone for everything. Today you are living mobile with everything from banking, parking meters, job applications, and so much more.
My challenge to every leader: Go through your job application process and answer the following questions:
- Can your entire process can be completed on smartphone? Yes or No
- Does your process feel consistent with how you treat your customers. Yes or No
- Are you proud of your digital experience? Yes or No
How do feel about your process? Find anything that could be improved?
Author and WorkforceIC Founder